Constant licking and chewing of paws is a sign something’s wrong.
Soothe irritation and strengthen the skin barrier to break the itch-scratch cycle.
Why do itchy, red paws occur?
Red, itchy paws are incredibly common and often result from your dog walking on allergen-filled surfaces like grass, pollen, or salt during winter. Dogs will typically lick, chew, or nibble at their paws for relief, which can make the problem worse and lead to hair loss or infections between the toes.
This condition, known as pododermatitis, is usually a sign of allergy flare-ups or environmental irritants. Moisture build-up (from wet grass or swimming) can also weaken the paw pads’ natural defences. Regular paw care and a consistent routine of cleansing and moisturising can go a long way in keeping paws healthy and itch-free.
How Fur Love helps
Red, irritated paws can be tricky to manage, but Fur Love makes it simple with a soothing two-step routine. Start with the Paw & Body Soak, which cleanses, soothes, and helps reduce redness. It’s enriched with coconut extracts and sodium bicarbonate to gently clean and neutralise irritants picked up on walks.
Follow with the Lavender Moisture Balm, a calming blend of lavender, jojoba, and evening primrose oils that delivers lasting hydration. This creates a protective barrier to guard against further irritation while soothing itchy, inflamed skin.
The science behind our solution to red, itchy paws
Red, itchy paws are often a sign of environmental allergies or contact dermatitis. Pollen, grass, or road salt can trigger irritation, causing dogs to lick or chew their paws excessively. The Paw & Body Soak harnesses the cleansing power of sodium bicarbonate and coconut extracts to gently wash away allergens, debris, and bacteria that aggravate the skin. Sodium Cocoyl Isethionate, derived from coconut, is a mild surfactant that helps foam and cleanse without harshness.
After soaking, the Lavender Moisture Balm delivers intensive hydration and protection. Beeswax forms a breathable barrier, locking in moisture while preventing new irritants from entering. Lavender oil provides soothing and mild antimicrobial benefits, while evening primrose and jojoba oils are rich in omega fatty acids that repair and nourish damaged skin. The balm’s plant-based formula supports skin recovery and helps break the itch-lick cycle common with paw allergies.
Using both the soak and balm regularly restores comfort and helps protect delicate paw pads from ongoing irritation, especially during high-allergy seasons or after exposure to harsh outdoor conditions.
